Archive Uniqlo Sustainability

Uniqlo Sustainability
Uniqlo U and Function Icons

Art Direction, Design
2017–2020

Based on Uniqlo's existing Function Icon system, a series of specific Sustainability Function Icons were developed to help explain the various processes involved in sustainable production of fabric and matierls.

Additionally, an illustrative icon set was created to support the Uniqlo U Recyclable Down project. These were later aligned with the Function icon system, and used on Ultra Light Down products worldwide.